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BA 212 Customer Service Essentials
Week 4 - Verbal Communication Skills
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BA 212 Customer Service Essentials: Week 4 - Verbal Communication Skills
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Weekly Readings and Activities
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Week 1 - Introduction to Customer Service
Week 2 - Service Culture & Strategies
Week 3 - Customer Journey & Touch Points
Week 4 - Verbal Communication Skills
Week 5 - Nonverbal Communication Skills
Week 6 - Listening & Critical Skills
Week 7 - Customer Service & Behavior
Week 8 - Service Breakdowns and Recovery
Week 9 - Customer Service via Technology & Engaging Customer Loyalty
Week 10 - Customer Service Leadership
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Week 1 - Introduction to Customer Service
Week 2 - Service Culture & Strategies
Week 3 - Customer Journey & Touch Points
Week 4 - Verbal Communication Skills
Week 5 - Nonverbal Communication Skills
Week 6 - Listening & Critical Skills
Week 7 - Customer Service & Behavior
Week 8 - Influences on Customer Service
Week 9 - Breakdowns & Recovery
Week 10 - Customer Service Via Technology
Week 11 - Customer Centricity & Satisfaction
Week 12 - Leadership & Evaluation
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Articles
Customer service communication with customers with disability
by
Taylor, S.E.; Balandin, S.; Wilson, E.; Murfitt, K.
The Journal of consumer marketing, (2019), 36 (1), 228-239
Available through ProQuest
Frontline problem-solving effectiveness: A dynamic analysis of verbal and nonverbal cues
by
Marinova, D.; Singh, S.K.; Singh, J.
Journal of marketing research, (2018), 55 (2),178-192
Available through EBSCOhost
How customer service representatives lose control of the call: A metafunctional analysis
by
Cruz, P.A.T.; Lockwood, J.
Journal of Applied Linguistics and Professional Practice, (2021), 15 (2)
Available through EBSCOhost
Mediated communication and customer service experiences: Psychological and demographic predictors of user evaluations in the United States
by
Mays, K.K.; Katz, J.E.; Groshek, J.
Periodica polytechnica. Social and management sciences, (2022), 30 (1), 1-11
Available through ProQuest
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Week 3 - Customer Journey & Touch Points
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Week 5 - Nonverbal Communication Skills >>