Films on Demand. Segment from "The Business Plan" (1:32 min)
A great marketing plan will include analysis of competition, which can help business owners to perceive untapped opportunities or potential in the market place. It is best to establish positive relationships rather than target the competition.
Films on Demand Segment from "Nurturing Leadership" (3:49 min)
Leaders need to establish a vision for the future and inspire people to overcome obstacles. Create clear strategies and goals. Malala Yousafzai inspired others by her activism and heroism.
Films on Demand - (18:14 min)
This program explores various aspects of business strategy through street and expert interviews, features a range of individuals experienced in developing and implementing business strategies. Topics discussed include mission statements, aims and objectives, business culture, measuring success, and growth.
Films on Demand (26:39 min)
This program spotlights two very different small-business owners—a physical therapist and a performance artist—who have something very important in common: a business plan. Over the course of the video, Peter Dolan and Neda Rahmani talk about the key components of a business plan: the executive summary and overview, the operations plan, the marketing plan, and the financial plan.