Skip to Main Content
Bellevue University
LibGuides
Library
MSM 520 Management of Resources
Week Six
Search this Guide
Search
MSM 520 Management of Resources: Week Six
Home
Weekly Readings
Toggle Dropdown
Week One
Week Two
Week Three
Week Four
Week Five
Week Six
Week Seven
Week Eight
Week Nine
Week Ten
E-Books
Journal Articles
Streaming Videos
Databases
Websites
Citation
Tips and Tutorials
MSM 520 Week 6 Marketing Products and Services
Marketing Products and Services
Nexus between basketball players' advertisement and psychological attraction of food brands: A study of consumer behavior towards food product.
by
Chen, Y., Kong, M., Kuo, T., Misbah, u. I., Kuo, Y., & Showkat, A. L.
Revista De Psicología Del Deporte, (2021). Vol. 30(4), 30-39.
People–planet–profits for a sustainable world: integrating the triple-P idea in the marketing strategy, implementation and evaluation of service firms.
by
Larivière, B., & Smit, E. G.
Journal of Service Management, (2022). Vol. 33(4), 507-519.
Service Marketing in Online Shopping Platform: Psychological and Behavioral Dimensions
by
Frontiers Media S.A.
(2024).
Industry 4.0 in the product development process: benefits, difficulties and its impact in marketing strategies and operations.
by
Iara, F. A., Philip, S. M., Robert Cooper Ordoñez, Anholon, R., Izabela, S. R., Santa-Eulalia, L., Batista Martins, V. W., & Osvaldo Luiz Gonçalves Quelhas.
The Journal of Business & Industrial Marketing, (2021). Vol. 36(3), 522-534.
How to grow your product offering?
Video.
Marketing 4 Ps: What is Product
Video
Libguide Curator
Lorraine Patrick
Email Me
Schedule Appointment
Contact:
Bellevue University
Freeman/Lozier Library
1000 Galvin Rd. S.
402-557-7313
<<
Previous:
Week Five
Next:
Week Seven >>