Synopsis: A white paper is a major business research proposal without slimy sales propaganda.
Long-range business document
One might complete one or two white papers per month (on average) (That Whitepaper Guy, 2020).
In college, you might draft a white paper that is 3-5 pp. instead of one that is 12-15 pp.
The major research proposal in business
Offers a well-reasoned position on whether to use a product, select a leader, or run with a particular solution.
Depending on the aim, it might interest stakeholders, community members, or otherwise associated individuals of a company or organization.
Guidelines to Keep in Mind
Three forms of the white paper include the following:
* Offers background on a topic.
* Issues a numbered list on a topic.
* Presents a solution to a problem.
What does the white paper not include?
* It is not PR (public relations material).
* It does not promote a product.
* It is not a sales pitch.
It is structured similarly to social sciences research if a study and data were collected.
It is structured similarly to a business report with executive summary, introduction, results, discussion, and recommendations.
Purposefully considers the reader’s needs and how the changes will benefit him/her/them.
Uses inclusive language.
Uses a confident, concise, and courteous tone in its message.
Adam Felson, on behalf of Gordon Graham’s team (That Whitepaper Guy, 2020), wrote this white paper to assist corporations with large remodeling projects. https://thatwhitepaperguy.com/wp-content/uploads/2020/04/officemorph-13-Mistakes-to-Avoid-When-Building-Out-Your-Next-Office.pdf
Google’s white paper, written and prepared by Gordon Graham and his team (That Whitepaper Guy, 2020), summarizes the corporation’s take on real-time bidding. https://thatwhitepaperguy.com/wp-content/uploads/2020/05/Google-real-time-bidding.pdf
That Whitepaper Guy. (2020). Samples. https://thatwhitepaperguy.com/white-paper-guys-samples/